Wednesday, 17 December 2014

Classic Novels - Branding

Ms. R Kelly’s TY students have been analysing Advertising this month. TY’s analysed the PBS documentary, The Merchants of Cool.

Students were challenged to re-brand a well-known product in an effort to make it ‘cool’ for teens. They had to come up with a new way to market a dull product and make it attractive to a teen audience.  Fionn, Sadhbh, Emma, Sam and Roisin took on the challenge of Classic novels. Here are their findings and results.